One of my main interests as a designer is animation and illustration. Staying with the Olympic theme, this is an animation by Damon Albarn and Jamie Hewlett. It featured in the build up to the Beijing Olympics on the BBC. I think the animation is captivating, exciting and well executed. It has been slightly criticised for being stereotypical, but I think the style of the animation has just the right balance of Chinese influence. I like how the animation is kept to 2-D but still manages to provide so much detail. As well as the illustrations themselves I enjoyed how each character was brought to life and how each event was represented through a well thought out story about a journey the East. I just wanted to watch more.
Any guesses to whom Damon Albarn and Jamie Hewlett make music videos for?
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